After we’ve completed our initial Client Discovery Process, we use the knowledge we’ve gained about your industry to develop a customized Search Engine Optimization strategy for your website. Our SEO strategy is a 5-step cyclical system that results in an increase in overall site traffic through the use of on-site and off-site optimization techniques.

Step 1: Architecture & Navigation Review

We review your site’s architecture and navigation to ensure that the website content is consistently placed on the page and that the site navigation carries a consistent theme across all pages of the site.

Step 2: On-site Optimization & Keyword Assignment

To optimize your site, we review each page independently and evaluate specific page elements for best practices and naming conventions.

Step 3: Off-site Optimization & Link Building

Our goal for step 3 is to generate as many quality inbound links to your site as we can in a given cycle. We create content and links that are strategic and appropriate for your site and your business.

Step 4: Performance Monitoring & Reporting

Using the industry’s best technology, we monitor your site’s ranking and traffic to measure the success of our SEO efforts and to improve the performance over time. We send you monthly Search Engine Optimization reports that include:

• Search engine positioning on Google, Yahoo and Bing
• Visitor traffic statistics
• Recommendations and next steps

Step 5: Ongoing Optimization

Be Found Online’s SEO efforts are ongoing. When our initial optimization milestones are reached, we will identify new SEO opportunities including keyword phrases, content, and off-site link prospects. We will begin our SEO cycle again so we can continue to bring quality, targeted organic traffic to your website.

Contact us today to to learn more about how we will successfully apply our Search Engine Optimization Process to your website.