US Internet users viewed 4.3 trillion display ads from Dec. 2008-Nov. 2009
_{(comScore Digital Year in Review)}

So what does that mean to you? It means that In 2010, display advertising is an integral part of a complete search marketing package. Studies show that half of Internet users actively respond to online display advertising either by directly clicking on the ads or by searching for the brand on a search engine, investigating it on a social media site, or navigating directly to the brand's website. If you aren't taking advantage of display advertising, then you are losing customers.

Why Choose Be Found Online for Your Display Needs?

Be Found Online's display offerings are designed to strengthen your brand and appeal to your target audience. Our art and science approach includes:

• Choosing the online venues that align with your marketing goals and reach your ideal customers.
• Collaborating with you to choose targeting options like demographics and behavior.
• Designing creative ads that appeal to consumers with a compelling call to action.
• Split testing to discover what ad characteristics attract clicks and convert customers.
• Integrating display with search engine optimization and paid search for a holistic online campaign.
• Tracking click metrics to determine impressions, costs per click, conversions and ROI.
• Providing detailed reporting so you can see exactly how your display ads performed.

Display Trends

Be Found Online takes pride in forecasting and following the latest trends. 2010 is the year for mobile advertising, and display is no exception. Mobile providers became the leading display advertising partners in the last year, and we've incorporated mobile into our display package. We also advertise on top publisher sites like Yahoo, MySpace and Facebook.

Display and Search Engine Marketing

According to iProspect's study in January 2009, "display advertising is substantially improved when it is paired with search engine marketing." One-third of the users who respond to a display ad eventually purchase a product or service from that company, but in the meantime, they research the brand using search engines or social media sites. To empower your display ads, we recommend a combination Search Marketing and Display package so that when people go looking for your brand on the search engines they'll easily find you.

Don't miss out on the tremendous opportunity that display advertising offers. Contact us today to find out why display is so important in 2010 and why Be Found Online does display better.